MMC.Brands

We own the brands and the line that supplies them.

MMC Brands builds and runs direct-to-consumer labels across apparel, home, beauty and collectibles — and operates the import channel that brings goods from Guangdong into Côte d'Ivoire. One sourcing base, two ways to reach a customer.

Sourcing base Guangdong Factory relationships, sampling and inspection across Guangdong and Zhejiang.
Brands ship direct
  • United States
  • United Kingdom
  • European Union
Our own DTC storefronts, fulfilled from local warehouses.
Containers and clearance Abidjan Import, customs clearance and distribution to West African partners.
Two flows from one sourcing base.
Stacked shipping containers at a port at dusk

Two businesses that share the same factories.

Direct-to-consumer brands

We don't licence or resell other people's labels. Each brand in the portfolio is built in-house and owned outright — product selection, name, storefront, creative and customer relationship.

  • Product research and offer design
  • Shopify build and conversion work
  • Creative production for Meta and TikTok
  • Paid acquisition and scaling
  • Email, SMS and customer support

Import and distribution

The same supplier network that fills our own stores brings goods into Côte d'Ivoire for local wholesale and retail partners, on our documentation and our freight.

  • Factory sourcing and price negotiation
  • Sampling and pre-shipment inspection
  • Sea and air consolidation
  • Customs clearance at Abidjan
  • Local delivery to partners

Seven categories, one playbook

The sectors we operate in.

Folded knit loungewear and swimwear Fashion Women's swim, lounge, intimates, activewear and hosiery.
Ceramic vase and a small table lamp Home and decor Lighting, wall pieces and small furniture for the home.
Edge-lit acrylic display panel Collectibles Fan-culture display pieces, illuminated art and limited runs.
Handheld gaming device Gaming hardware Retro handheld consoles, portable devices and accessories.
Cordless grooming device in its dock Beauty and grooming At-home facial tools, trimmers and personal care devices.
Ring-shaped percussive recovery device Wellness and recovery Percussive therapy, fascia work and mobility tools.
Soft sensory toys in rounded shapes Toys and play Sensory, fidget and stress-relief products for adults and children.

We enter a category when the supply side is one we already buy from and the product can carry a brand of its own. Individual labels are disclosed to partners on request.

Container terminal yard seen from above

How a product reaches a customer.

Every brand runs the same six stages. Owning all of them is what lets us launch a new label without waiting on anyone else.

Stage 1

Source

Factory shortlist in Guangdong and Zhejiang, samples in hand, landed cost modelled before a single unit is ordered.

Stage 2

Inspect

Pre-shipment inspection against our own spec, plus packaging and labelling built for the destination market.

Stage 3

Ship

Sea freight for volume, air for replenishment and tests. Consolidated across brands to keep unit freight down.

Stage 4

Clear and stock

Customs clearance at Abidjan for the import business; third-party warehouses in the US and EU for the DTC labels.

Stage 5

Sell

Storefront, landing page and offer built in-house, then paid traffic from Meta and TikTok against tested creative.

Stage 6

Keep

Support, returns and lifecycle email and SMS, so the second order costs us far less than the first.

What we do in-house.

Creative production

Product photography, user-generated video, static and video ad concepts, shot and edited for paid social.

Store development

Shopify theme work, custom sections, landing pages and speed tuning, built for conversion on cold traffic.

Performance marketing

Meta and TikTok buying, creative testing, tracking and attribution setup, margin-aware scaling decisions.

Supply chain

Supplier relationships, quality control, freight and customs — the part most brands outsource and lose money on.

Where we work.

Hong Kong Registered office. The contracting entity for supplier agreements and trade documentation.
Abidjan, Côte d'Ivoire Operating base. Import, customs clearance, and distribution to West African partners.
Guangdong and Zhejiang, China Sourcing base. Factory relationships, sampling, inspection and freight consolidation.
United States, United Kingdom, European Union Consumer markets. Fulfilment centres and the customer base for the DTC portfolio.

Work with us.

Tell us which of these you are and what you need. We answer within two business days.

contact@mmcbrands.co
  • Manufacturers and suppliersYou make something we could put a brand on. Send your catalogue, MOQs and lead times.
  • Distributors in West AfricaYou want container volume landed and cleared in Abidjan without running the China side yourself.
  • Media buyers and creatorsYou buy paid social or make UGC and want to work across a portfolio rather than a single account.
  • OperatorsYou've run a store, a supply line or an ad account and want to do it at portfolio scale.